Coalitions. Issues. Results.
Herd immunity. It’s not farming. It’s the public’s health and protecting children from dangerous, preventable disease. With Michigan’s child vaccination rates dropping, outbreaks becoming too common and children dying, the state’s health community took action. Public health, physician, nurse and government groups were brought together and a coalition was formed.
Resch Strategies developed the message, outlined and executed a plan, raised public and media awareness and reformed the state’s vaccination policies, increasing the number protected children.